The “a Summer Day Café” was designed by Savvy studio with a touch of contemporary design on it. This studio is a design space, architecture and branding studio based in New York and Mexico focused on sharing unique stories. Working across the globe, we strive to create exceptional concepts that endure over time.
This ideal summer place is spacious, beautiful, simple with blue skies and blue waters that are only fleetingly crossed by rain and clouds. Its simple but invitingly furnished cottages are filled with a soft reflected light, and the fellow vacationers encountered from time to time are young and attractive. Many of the photographs in this show will be familiar to longtime admirers of Meyerowitz’s work, but the new dawn-to-dusk arrangement brings into clearer focus the idyllic vision that in the past has enabled Meyerowitz to transform even a modern city into a colorful landscape of dream and fantasy.
The studio put bright beach colors, whimsical yet modern typefaces and playful line illustrations to tell the story of a carefree summer by the Atlantic coast. Paying attention to the way time passes while on vacation, we designed collateral that evolves throughout the day, from a cheerful disposition at breakfast and lunch, to a sumptuous atmosphere at night.
To bring to life a sense of being by the sea, they applied nautically-inspired details and finishes in the interiors: wood finishes and chrome, contrasted against fisherman’s rattan. Many of the details were specially customized for the space, including the booths, the lamps and the exposed wood counter.
The perfect for this summer!
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