Alessandro Zambelli * Exclusive Interview

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Alessandro Zambelli studied industrial design and materials engineering at Cova School of Design in Milan. In 2003, he founded Alessandro Zambelli Design Studio.

Zambelli always has been attracted to the artesanal handcraft and since he was a child, he always wanted to know how do the objects work. He describes his style in three words: simplicity, harmony and inovation.

A · Firstly, can you tell us a little bit about yourselves?

Sure!

I studied industrial design and materials engineering at the Cova School of Design in Milan, and I began my career at bathroom designer Agape in 2000. A few years later, in 2003, I founded alessandrozambelli designstudio and then I started the collaborations with Caimi Brevetti, Diamantini&Domeniconi, Disaronno, Exnovo, Rudi Rabitti, Seletti, Skitsch, Swarovski. Today I live in Canneto sull’Oglio, a small village in Mantua’s district, in the North of Italy. I chose this place because I grew up here, and my creativity is continuously fed by meanings and suggestions that belong to the tradition of this country and to my cultural roots.

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B · What’s your favourite part of the design process?

My favourite part is, of course, the ideation: it’s the activity that gives a sense to every creative process. My work is composed by different plans, some strict and very technical, others more dynamic and with a good amount of freedom of execution. I really do like this last aspect: is the moment when I can take pencil and paper and sketch everything my inspiration suggests to me in that moment.

 

C · Please tell us more about your art and design background and what made you become an artist and designer?

Since I was a child, my curiosity was oriented to understand how the objects work and to the forms’ exploration. I’ve always been attracted to the artisanal handicraft expressed in a lot of works of the past, performed by different people who led their shop-laboratory in my village. I used to spend my afternoons looking these craftsmen and trying to think up new functions and forms for their objects. Today I have just create my real work using those old games and my child’s curiosity.

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D · Where do you get inspiration?

Basically I look back to my past and to those experiences that gave me particular feelings and emotions. Every time I try to insert concepts or situations familiar to me, reminders that allow me to be at ease with the product that I project. Another basic point is the listening. I listen carefully to the people who ask me a project: I always try to understand in the better way their needs, because what spring up during the creative process must have a resonance with their desires.

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E · What was the movie or book that impressed you the most?

A book that keeps me thinking about the sense and nonsense of the reality is Kafka’s Metamorphosis. To me, it’s a warning to avoid, in my work, the homologation that the society sometimes tries to impose to us.

 

F · Can you describe your style, how has that style developed over the years?

Three words can completely describe my style: simplicity, harmony and innovation. These words mark the way I conceive my projects and symbolize the lighthouse that I try to follow with the evolution of my style since the beginning to nowadays.

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G · What are you working on at the moment?

I’m working to a sustainable project, but I can’t speak about the details! It’s very important to me that the designer’s work tries – as far as it’s possible – to combines innovation and sustainability, that’s why I spend a lot of time in researching the right material to use.

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H · For you what makes a product rare?

Its credibility. For me, it means the perfect union between the functionality of the object and the expressive quality of its symbolic component.

 

I · What would people be surprised to learn about you?

I’d like people could recognize something familiar into my vision and into my objects. I’d like that my creativity could reverberate into the soul of the people and find a touching point with them. This would mean get the real essence of my work: create objects able to excite and to dialogue with persons different from me.

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