The winner for design of the year 2013 in category furniture is Medici chair.
konstantin Grcic, composing a low chair out of a series of planks created a new typology for Mattiazzi’s. Prior to the Medici chair, Sam Hecht and the Bouroullecs used Mattiazzi’s skills to create chairs with beautiful, organic forms. “I think for them, wood as raw material is a tree,” Grcic says. “But for me, it’s a cut board. I wanted to go back to my roots as a cabinet maker, and work with the material on a straightforward level.”
This boldness worth him an award, and of course the public reaction with lots of followers that gone to Isaloni to check out this unique piece. The chairs looks like a little awkward, but that awkwardness is what gives this piece the “Grcic” factor that can be seen in so many pieces created by him.
The partnership with Mattiazzi was just the perfect match so he could create without corporate constrains like he says: “They know they will never sell thousands, they know what they are doing. The scale of Mattiazzi’s model means there is greater opportunity to experiment. They offer a niche – a chance to do something and make a strong statement and polarise people”. Medici is more than a chair, it’s a whole new typology to a family of objects.